North
a compass that actually guides decisions
How do I build a vision clear enough to guide decisions and guardrails that keep me from drifting toward the middle?
You don't have a vision problem.
You have a guidance problem.
Your vision is too vague to filter decisions, so you're rudderless at every crossroads. Ring true?
Your vision can't guide anything. So vague it fits anyone, or so aspirational it can't answer "should I do X or Y?"
Your values evaporate under pressure. You claim quality or customer-first — until they collide with revenue or convenience.
You decide in the moment. Evaluating tempting opportunities under temptation — exactly where willpower fails.
You drift via attractive distractions. Opportunities that look aligned quietly pull you off the path — scope creep disguised as growth.
From "a vague picture" to a working compass
"I had a general sense of what I wanted to build but couldn't articulate it in specific terms."
"Now I have a four-layer vision — a defined Who, What, How, and Why — compressed into a single sentence that can actually guide decisions."
The shift: vision isn't inspiration. It's a specific destination that creates gravitational pull toward the right decisions.
You don't just watch lessons.
You leave with 12 real artifacts.
Working documents you actually use — not generic worksheets. By the end they add up to a compass that holds under pressure.
Long-Horizon Vision
A specific, detailed picture of what you're building and who it serves.
Vision Pressure Test
A verdict on whether your vision can survive scrutiny and guide decisions.
Vision Translation Plan
Audience-specific language for self, collaborators, partners, market.
Vision Architecture
Your directory- or niche-specific mature-state vision.
Core Values Excavation
The principles you won't compromise, sourced from real decisions.
Values-Decision Alignment Audit
Past decisions run through your stated values.
Values-Based Decision Protocol
Values embedded for under-pressure retrieval.
Values Charter
Your directory- or niche-specific governance values.
Strategic No Framework
Categories of opportunity that are off-limits regardless of appeal.
Attractive Distraction Model
Spot opportunities that look aligned but aren't.
Pre-Commitment Filter
Decision rules set before the moment of temptation.
Scope Discipline
Your directory- or niche-specific scope boundaries.
Three moves: see the destination → set the principles → draw the guardrails
Vision
DestinationThe long-term picture of what you're building and why it matters.
- Envision Think past the next year to the destination
- Clarify Pressure-test your vision for specificity
- Communicate Translate it for every audience
- Scale Build your directory / niche vision
Values
PrinciplesThe principles that guide every decision, especially the hard ones.
- Surface Excavate the values you won't compromise
- Test Audit past decisions against your values
- Embed Build a values-based decision protocol
- Encode Write your directory / niche charter
Veto
GuardrailsThe guardrails that tell you what to say no to.
- Define Name what's off-limits regardless of appeal
- Spot Recognize the attractive distractions
- Install Set pre-commitment decision rules
- Guard Hold your directory / niche scope
More than videos —
a learning system
Every lesson lives in a platform built to help you actually absorb, apply, and return to the work.
AI Chat per lesson
Ask questions and pull key points, action items, and reflections from any lesson.
Searchable transcripts
The full text of every video — search it, scan it, jump straight to the part you need.
Highlights
Mark the passages that matter and filter the transcript down to just your highlights.
Bookmarks
Save the exact moments you'll want to come back to and reopen them in a click.
Notes
Keep personal notes saved right inside each lesson, exactly where you wrote them.
Playlists
Build custom collections of lessons and sequence the path that fits you.
Certificate
Auto-issued the moment you complete every lesson in the course.
Podcast mode
Listen to the course as audio in any podcast app — learn on the move.
Video controls
Closed captions, speed controls, picture-in-picture, and theatre mode — watch your way.
Favorites
Heart any lesson to pin it to your favorites for quick access later.
History & resume
Pick up exactly where you left off — your place is always saved.
Threaded comments
Discuss each lesson with other students in threaded conversations.
Is this course your right next step?
This is for you if…
- You have a vision but it can't actually settle a hard decision.
- You keep drifting toward attractive distractions and scope creep.
- You want a compass that filters decisions, not a slide-deck mission.
- You're willing to define values that hold when they cost you.
- You want real artifacts — a working vision, a pre-commitment filter — not just content.
This is NOT for you if…
- You want an inspiring mission statement to hang on a wall.
- You already decide cleanly against clear values and guardrails.
- You want to keep every option open and commit to nothing.
- You want vision theater without decision discipline.
Be one of the first to tell your story
These courses are brand new. Once you've done the work, tell us how it changed your thinking — your words could be the first testimonial featured right here.
"Here's how this course changed the way I…"
your story here
"The part that surprised me most was…"
your story here
Three ways to go deeper
This course is one piece of a bigger system. Here's the whole map — and where you are on it.
University
Learn at your own paceThis course — full University access is $80 on its own.
Launchpad
Get the tools to execute-
Ebook$10narrative deep-dive
-
Checklists$15self-assessment diagnostic
-
Journal$20reflective application + AI prompts
-
Workbook$25full execution tracker
One of each — the full toolkit for this course is $70 on its own.
You're buying the University piece — the course, its platform, and the artifacts you produce. Bundle all three and save — see pricing below. Each column is also available à la carte: University $80, Launchpad $70, Events $280. See how we build →
Everything. Course price.
Lock in the full bundle today. Every piece ships to your account as it's built — and the price only goes up from here.
$430 value when complete
Everything, for the price of just the course.
- 12 lessons + AI Chat, transcripts, highlights, bookmarks
- Ebook + Checklists + Journal + Workbook shipping soon
- Workshop + Sprint + Challenge access shipping soon
- Certificate on completion
- Clinics included free — $20 each on their own
The price goes up as content ships — the founding price never comes back.
Not ready to commit? Attend our live workshops, sprints, and challenges for free — just show up. No signup, no credit card. If you like what you experience, the founding price locks in everything permanently.
Every piece below ships to your account as it's built — free, at your founding price:
- Entrepreneur — 12 lessons Digital$80 valueLive now
- Ebook Digital$10 valueIncluded
- Checklists Digital$15 valueIncluded
- Journal + AI Prompts Digital$20 valueIncluded
- Workbook Digital$25 valueIncluded
- Workshop Events$40 valueIncluded
- Sprint Events$80 valueIncluded
- Challenge Events$160 valueIncluded
- Total value when complete$430You pay $80
↑ as the tools ship, the price rises
↑ as the live events go up, it rises again
Full $430 value, fully builtWhat ships when?+
- Week 1: Workshop Part A (courses 1–3) + Ebook ships.
- Week 2: Workshop Part B (courses 4–6) + video lessons go live + Checklists ship.
- Week 3: Sprint recordings + Journal ships.
- Week 4: Challenge recordings + Workbook ships.
Or start bigger — the same deal at every scope:
Course
1 course + tools + events
$80Pod
All 6 Fit courses
$320Pillar
All 36 Foundation courses
$960University
All 324 courses
$4,320Same deal at every scope — everything included, price goes up as content ships. See How We Build →
Prefer one piece? Single University, Launchpad, or Events access. · See How We Build →
Founding Access — North
Full bundle (University + Launchpad + Events) · $80 · pre-sale founding rate
[ Simplero checkout / order-form embed renders here ]
Wire this to the Simplero Founding bundle product for this course.
Step four of the Fit journey
North is course 4 of 6 in Fit. With your edge and superpower clear, this sets the compass — vision, values, and guardrails — that steers every decision.
You are here — set your compass.
You're not doing this alone
Every lesson has a discussion where you share your work and read how others approached the same prompt — so you see the patterns, not just your own answer.
“Post your experience, read two others, and notice the patterns.”
Per-pillar discussion forums are coming as the community grows.
Before you decide
Isn't this just writing a mission statement?+
No. A mission statement decorates a wall. This builds a vision specific enough to filter decisions, values embedded in a protocol, and guardrails that fire before temptation.
My vision keeps changing. Is it too early?+
Perfect timing — the Vision Pressure Test is built to turn a shifting, vague picture into one specific enough to stop the drift.
Aren't values just obvious common sense?+
Until they cost you. Values only count when they're embedded in a protocol you retrieve under pressure — that's what this builds.
How much time does it really take?+
Real work across several focused sessions — compressing your vision to one sentence, excavating values, and installing your guardrails. Not a quick read.
How do guardrails actually stop drift?+
You set pre-commitment rules before temptation, so attractive distractions hit a filter you built calm — not a willpower decision made hot.
What do I actually walk away with?+
12 working artifacts — from your Long-Horizon Vision and Core Values Excavation to a Values-Based Decision Protocol and a Pre-Commitment Filter.
How do I build a vision and guardrails that keep me from drifting toward the middle?
Start now. A real compass makes the hard calls before you're standing at the crossroads.